Hero MotoCorp Ltd, India’s largest two-wheeler maker, will make its long-awaited entry into the country’s thriving electric vehicle market in July through the Vida brand.
The new brand will house the New Delhi-based automaker’s emerging mobility initiatives, including upcoming launches of electric two-wheelers.
Customer deliveries of the first product will start later this year. The company will manufacture the electric vehicles at a factory in Chittoor, Andhra Pradesh.
Points to Note:
Hero MotoCorp Ltd, entering electric vehicle segment with brand name – Vida